Tag: times square

There’s one more thing lighting up Times Square these days, and it’s a pretty big deal. Literally. According to the New York Times, this week, the biggest — and priciest — digital billboard in Times Square has been illuminated. The colossal screen stands at about eight stories high and stretches the full block between 45th and 46th Streets. Lighting the billboard are some 24 million LEDs (light emitting diodes). LEDs are very energy-efficient solid light bulbs which save money and … Continue reading “Times Square is Illuminated (By the Biggest and Most Expensive Billboard Yet)”